A pioneer in measuring visual effectiveness, simulates human vision and creates measurement reports that predict what a real human would be most likely to look at. Feng-GUI visual measurement services are used by 30,000 professionals and 2,500 clients worldwide, across all media channels, from print, signage and packaging, to digital and display campaigns.
Science & Quality
Feng-GUI reports closely resemble a 5 seconds eye tracking session of 40 subjects. Get instant and unbiased feedback at fraction of the cost and time of traditional eye-tracking.
The Feng-GUI analysis employs dozens of algorithms from neuro-science studies of natural vision processing, computational attention, eye-tracking sessions, perception and cognition of humans. Or in English: “What people are looking at?”
If you would like to understand the basis of the Feng Gui reports, please see http://feng-gui.com/science
Bryan Eisenberg, the Conversion Optimization guru – Named Feng-GUI as one of the 3 out of 150 conversion optimisation tools he wouldn’t want to live without.
Living Streams’ Offer
A use or lose it monthly allowance of Feng-Gui heatmap reports is an integral provision within each of our Support Contracts (see http://living-streams.co.uk/prices/support-contract-prices/). We provide dashboard level reports – see http://feng-gui.com/products.